Since Election Day 2004, we’ve kept track of committed support for various 2008 presidential contenders, indicated by sales of Election 2008 bumper stickers, magnets, campaign buttons, and American Apparel t-shirts. Lately we’ve added yard signs, lapel stickers and union made t-shirts for Hillary Clinton and Barack Obama as well. While polls measure fickle opinions, our measure tracks the stronger commitment marked by the laying down of cash to promote a candidate in public. The more strongly committed are more likely to actually get out there and vote. The following is the percent share of sales of our Election 2008 gear in the past week of March 23 to March 29, 2008:
Compared to the previous week, Barack Obama has gained almost 5 percent in his share of sales, and Hillary Clinton has lost more than 5 percent in share. Despite his brief grab of the spotlight with his switch to the Libertarian Party, Mike Gravel accounted for absolutely none of our sales of Election 2008 stickers, shirts and such. Who, then, accounts for the 1.6% in the “Others” category? Why, Al Gore. Some unnamed “Senior Democrats” have been trying to float a trial balloon lately that would have Al Gore waltz into the Democratic nominating convention and take the votes of the assembled delegates. It seems a few people out there are jumping in praise of this notion, but only a very few.