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AmericanPresident2012: Internet Democracy, Revocable, Revisable, Ish

Unity08 may be dead, but the tribute band is coming.

AmericanPresident2012 is a website that will, according to its “Mission Statement”:

The purpose of is to bring back to the American people the vision that was The United States Of America. We are motivated to identify what is broken in our political system and dedicated to repairing the damage that has been done. We shall at all times stay true to our core values and always strive to maintain the strong moral principles that our country was built on; by promoting constitutional freedom, by educating our communities, by encouraging our neighbors, and by providing a venue for common everyday people to voice their beliefs, and a means to get the job done. By doing these simple things together, we will return American Government back into the hands of the American People where it belongs by the next presidential election in 2012.

Er, what is AmericanPresident2012 going to do again? The About Us page says it will, er:

It was during a spring get-together in early 2008 that the plan to create a new way to get people involved in politics was first conceived. A wise crack, a spark of brilliance, and a toast spawned the original idea that Mona Burtz just couldn’t let go.

While talking about the presidential campaign, the candidates, their avoidance of the important issues, and the public’s lack of enthusiasm about the candidates, Mona’s brother Curtis made the comment about how the whole campaign might be a lot more interesting if it was put on like “American Idol.” As everyone laughed and nodded in agreement, Curtis spouted, “At least the ratings would be better.” When she heard that statement, Mona, known for her offbeat and successful marketing ideas, latched on to the whole media campaigning concept and refused to let go. A few days later, she was bouncing the concept for off of friends and family. It wasn’t long until she had recruited a small team that included her husband Jon, her brother Curtis and a close family friend, Ken. The team met every week, and often several times a week hammering out ideas and details, timelines and legalities. After more than a year, a lot of hard work, and a whole lot of determination, is here and ready to positively change the way Americans look at everything political, from the election process to the way we handle the critical issues facing our country and the world.

The scope of this project has been an incredibly huge undertaking. Everyday, each of us on the team realize how critically important it is for all of us to get involved in the day-to-day happenings of our government and to play an active role in the administration and control of our government, of the people, by the people, and for the people.

Herm. Come on, let’s give it one more go. What will AmericanPresident2012 do? The FAQ:

We’d like to see what you would do if you were president, vote for our favorite candidates, and support a presidential and vice-presidential team as write-in candidates for the 2012 election. Pretty simple.

Well, there you go. But how do we know AmericanPresident2012 won’t just go down in flames like Unity08?

Well, for one thing, this operation is meant to be profitable. The website is already peppered with advertisements for Beaches, Sandals and the website owner’s marketing business. The website’s terms of service reads:

Members consent to receive commercial email messages from, and acknowledge and agree that their email addresses and other personal information may be used by for the purpose of initiating commercial email messages and notifications.

That’s right, you’ve got spam!

The terms of service AmericanPresident2012 also reserves the right to kick you off their website and to delete anything you write if, in their sole interest, what you write on the website is “objectionable.” Unity08 eventually did all this, but they made the mistake of first stating openly that their website was open to all to say their peace. AmericanPresident2012 has learned: no open forum this time!

But what about AmericanPresident2012’s privacy policy? Is your personal information protected in any way from commercial use? As of this morning, the following is the complete content of AmericanPresident2012’s “Privacy Policy”:


Finally, if you read through their website closely, you’ll notice that AmericanPresident2012 nowhere actually promises to run a presidential campaign, provide any resources to candidates, engage in a free or fair or legitimate nominating election or do any of that democracy crapola that Unity08 promised. Nah. AmericanPresident2012 will have an online poll of some sort, and then the winners can go ahead and run as write-in candidates… just like anybody can do already, anyway.

Oh, I’m just a-rarin’ to go on this one. Right after I pick enough lint out of my belly button to knit a nice sweater.

6 thoughts on “AmericanPresident2012: Internet Democracy, Revocable, Revisable, Ish”

  1. Juniper says:

    Is there any information available about who’s behind this inane pseudoactivist site?

    1. Jim says:

      From what I see here, they’re four people who decided to do this over the BBQ, not (with the exception of Ken Rutledge) with much of any political record, maybe with some ideas about politics, with a pretty transparent hope that they could make some money doing this.

  2. qs says:

    They have the Obama slogan “change” too.

    1. J. Clifford says:

      Change that’s just for the sake of change does nothing but make a jingling sound in the pocket.

  3. Bob S-K says:

    omg (as the young people “say”), that really is their privacy policy. This ride looks like it might be as good as the Unity08 circus. Go, Jim, go.

  4. Jim says:


    AmericanPresident2012 Privacy Policy

    but I don’t think that this will be as good a ride… it’s a kind of small operation that doesn’t have the flashy, pushy, media insiderism as Unity08, so I have some doubt its hubris will get so hugely inflated.

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