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War on Christmas Just Not a Good Fundraising Tool Anymore

Google searches for “War on Christmas” by year:

War on Christmas Google Searches Graphic Chart, 2004-2009

The use of the supposed “War on Christmas” as a fundraising meme has only ever been remarkable for three weeks of each December over the past four years, and it’s on the wane. Searches for the term are down 40% this year from the same time last year, and it’s just not moving the merchandise over at the American Family Association like it used to. At the organization’s usual high-sales time of year, AFA Store Manager Marty Sparks is offering 30% discounts on its merchandise of manufactured outrage.

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