Our Latest Stories:

Last week, we started looking at official campaign website traffic ratings for Democratic, Republican, Green and Independent candidates for president. Now that a week’s passed, let’s move beyond one point in time and see how things have changed.

To measure traffic to the presidential candidates’ websites, we’ll rely on Alexa rankings. Alexa is the website that decided way back to offer an internet archive. That’s proven a bit tricky for the company to maintain, but they continue to collect information on site visits for websites across the ‘net. Alexa uses a combination of visitors and page views to a website (from users of the Alexa toolbar) to calculate a page rank. The most visited site in the whole internet would have a rank of 1, and the least visited website — well, that would get a big fat blank. Bottom line: the lower the page rank, the more visits and visitors a web page has been getting lately.

The following are the Alexa page ranks of Democratic, Green, Independent and Republican presidential candidates measured on September 14 and measured again on September 21. The last column on the right shows the change over the past week (remember, a higher ranking shows up as a lower number rank):

What do these patterns tell you?

We’ll take a look at these again after a week’s time and see whether and how trends change.