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The Holy Grail Gives Alpha its Omega

When our society’s seekers of knowledge, conquest or material objects talk about their ultimate goals, they often appeal to crusading and questing metaphors that can take on religious overtones. Some place themselves in the role of old Sir Galahad, speaking of their object as “the Holy Grail of” something or other, even when that object […]

Elite Beef Jerky?

When General Motors is firing all but 22 of its workers, in preparation for being bought out by Jiffy Lube, does it make sense to try to cast beef jerky as the food of the upper crust? […]