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It is theorized that I am the Dalai Lama

“It is theorized that the coconut provides all of the required natural properties for survival.”

“It is theorized” is such a useful phrase. A theory is nothing more than a story, either validated by data… or not. I’m guessing that the makers of this cultured coconut milk are working on the not end of […]

Help Us Kickstart The Network Of Recovering Marketing Addicts

Shane Stone doesn’t go by his real name much any more. Instead, he promotes an alternative identity he calls Profit Mole. He’s gone so far into this role that he’s lost much of his ability to communicate in coherent sentences. “I tweet, sleep and breathe B2B Customer Acquisition strategy”, Shane says, speaking to anyone who […]

What You Can Learn At The Digital Religion 2015 Conference

Today, the Digital Religion conference, put together by Canada’s Marketing Magazine in the Sheraton Centre in Toronto, is taking place. Marketers from all over the northeastern corner of North America are gathering to gain new insights, from slides featuring green and blue cubes floating against a yellow background.

Why green and blue cubes? What […]

In What Way Does A Killer Cyborg From Outer Space Fit With A Game That Introduces Children To Gambling?

Can you explain how killer cyborgs from outer space fit with a gambling gateway game for children? […]

The Weakness Of Email Marketing: Your Snake Oil Leaves A Slimy Record

The more politicians use this tactic, the less likely we are to pay attention when an urgent threat really does emerge. Like the boy who cried “wolf”, the politicians who cry “Nuclear Iran” have hurt their own cause, using cheap tactics to grab attention instead of holding serious language in reserve for when it is genuinely necessary. […]

11 Alternatives to “Kanga Roof”

Outside houses recovering from a hard winter in Central New York, you can spot a lot of these signs:

Why is this company (and it’s not the only one) home of the “Kanga Roof?”  Because the contractors “hop to it.”  Get it?  Kangaroo?  Hop?

It’s a weird kangaroo in this picture, that’s for sure. […]

Market Research Conference To Show Corporations How To Use Flying Drones and Robots To Spy On Shoppers

If the people at the MRMW conference believe that using robots to spy on us as we shop is such a good idea, why aren’t they making information about this session open to the public in general? […]

Top 5 Up To Stories In 2014 News

Seen on Twitter: “Email marketing has an ROI of up to 4300% (Source: HubSpot)”

“Up to” is a wonderfully useful statistical phrase for people promoting flimsy schemes. “Up to” doesn’t promise that a number will be accurate for everybody, or even approachable by most people. “Up to” describes the highest value in a range of […]

The Interview Hack – An Inside Job?

Here on Irregular Times, we often debunk the ridiculous conspiracy theories that political extremists concoct to justify their absurd ideologies.

Tonight, I have a conspiracy theory of my own to introduce. It comes after watching The Interview, a movie starring Seth Rogen and James Franco.

It’s a terrible movie. James Franco overacts beyond the […]

Meet The Political Donation Deadline For 2016 In November 2014, Or Else…

There is nothing that communicates the message that a political organization has no respect for its grassroots supporter than an email that contains the phrase “tonight’s critical FEC deadline”. Campaigns and PACs that think of voters as dupes love to try to convince people that there are deadlines for political donations, and that if money […]

What Counts As Indie In Books?

I love the idea of Indie. Finding a true independent in a world filled with big, powerful organizations is a lucky thing, like finding a four-leaf clover.

So, I was excited to discover IndieBound this morning. IndieBound is the web site of an association of independent bookstores. It describes itself as follows: “A product of […]