How to build a hype:
1. Read a Bureau of Justice Statistics Report, which finds that:
6.7% of U.S. adults were on the receiving end of “identity theft” last year, but this definition includes “attempted misuse” that was unsuccessful, and the most common way adults found out about such activity was to be contacted by [...]
One night before the Million Mask March, taking place in 443 locations, who knows about this event?
You might think, considering that there have been 110 news articles on “Twerking” over the past week alone, that the Million Mask March might generate some interest from America’s “professional” news media.
You’d be wrong. Following up on [...]
If you knew there were more than 400 simultaneous protests being planned worldwide for November 5 2013, would you consider that a matter worthy of a news report?
Is this wave of protests in Europe worth a blurb in the newspaper?
How about these November 5 protests planned across the United States?
Recent news stories having to do with shotguns… that were not covered by Shotgun News magazine. [...]
The Restore the Fourth movement against massive warrantless seizure of papers and effects by the U.S. Government reports significant success in pulling Americans’ attention back to the NSA PRISM scandal with its nationwide day of protest:
Your protests this week brought major local, national, and international media attention to our movement and, more importantly, to [...]
New statistics show that financial surveillance of people by the U.S. Government hit a new record high in 2011. Think it’s about terrorism? Think again: in the same year, financial surveillance for suspected terrorist activity dropped, accounting for just 0.04% of all surveillance cases. [...]
Those pretty, teeny, tiny, swirly packets of commercial detergent on the shelves in America’s grocery stores are the hottest new consumer product — and a source of peril for America’s vulnerable children.
Nearly 10 people across the country have called the hotline of the National Fashion Association after small children placed the packets on [...]
In its latest piece of press release “news,” the 501c4 corporation to nominate a presidential candidate called Americans Elect shares the considered analysis of one Mark McKinnon, described by Americans Elect as a “Columnist” and a “political media strategist”:
But the way we find our leaders is an unpredictable thing, says political media strategist Mark [...]
The website NewsMax, one of the most visited on the Internet, describes itself as “the nation’s leading independent news site focusing on breaking news, politics, finance, personal health, technology and entertainment.” The way NewsMax tells its own history, it succeeded when “Americans concerned about fair and balanced news discovered that Newsmax was the place to [...]
As the summer progresses, I find myself waiting with interest for the arrival of some pieces of news. Here’s what I’m waiting for:
Section 527 quarterly financial reports. Most non-profit political organizations must file reports of their contributions and expenditures with the IRS on July 15 or July 20. With most reports filed electronically nowadays, [...]
You can write for the New York Times Technology section, and I’ll show you how in four easy steps:
1. Subscribe to the Apple Press Release newsfeed at http://www.apple.com/pr/ so that every time Apple comes out with a new gadget, you’ll know right away.
2. When an Apple corporate press release pops up on [...]